Pepsi and EA Sports FC 24 have partnered to celebrate the launch of the new football video game with lots of in-game exclusive promotions now being rolled out to different regions around the world.

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While it's limited to only a handful of countries, there are some rewards worth considering opting in for if you regularly drink Pepsi or similarly love a game of EA FC 24.

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Don't get us wrong, the rewards aren't as good as those in Squad Battles or Division Rivals, but there are still some pretty unique kits and useful add-ons that can help with growing your overall squad in Ultimate Team.

To break this all down, we've rounded up all the information out there regarding what countries the EA FC 24 Pepsi promotion is available in, as well as what rewards you will actually be able to claim. Head below for all the details:

Can you get EA FC 24 Pespi rewards in Europe?

Lea Schuller celebrates in EA FC 24 in a Pepsi kit.
EA Sports FC 24

The EA FC 24 Pepsi rewards campaign is currently limited to five countries: Belgium, France, Netherlands, Norway and the United Kingdom.

To claim the rewards, simply purchase a 500ml bottle of Pepsi and use the unique code found on the underside of the bottle's banner to redeem some goodies.

These can be entered into the official Pepsi website by logging in via your EA account, either by typing or scanning the piece of paper. It's worth noting that traffic has been extremely high for the site since the campaign launched.

The maximum number of times you can redeem a code is 10. The promo is set to run from 30th September with an unknown end date at this moment in time.

What are the EA FC 24 Pepsi rewards?

EA FC 24 Pepsi rewards in Ultimate Team
EA Sports FC 24

Anyone who does go to the effort of picking up a Pepsi and redeeming a code will be treated to one gold player in EA FC 24 with a minimum overall rating of 75.

That's a wide range, as the best EA FC 24 ratings go all the way up to 91 with Kylian Mbappé, Erling Haaland and Kevin De Bruyne. It doesn't rule out the likes of TOTW or RTTK cards, either.

Aside from this, in-game items such as Pepsi kits, tifos and stadium themes will be included. Every scan of a code guarantees one gold player and one of the vanity items.

The items on offer as follows:

  • 'Thirsty for More' Home Kit
  • 'Thirsty for More' Away Kit
  • 'Thirsty for More' Third Kit
  • 'Pepsi Retro' Home Kit
  • 'Pepsi Retro' Away Kit
  • 'Pepsi Retro' Third Kit
  • Vini Jr Tifo
  • Leah Williamson Tifo
  • 'Thirsty For More' Stadium Theme
  • 'Thirsty For More' Background Tifo

Which football players are part of the EA FC 24 Pepsi collaboration?

EA FC 24: Son Heung-Min in a Spurs kit striking a football
Son Heung-min in EA FC 24. EA

The collaboration has seen Son Heung-min sign a multi-year deal with the drinks brand, which will see the Tottenham striker appear in promotions for EA FC 24. The South Korean follows in the footsteps of other Pepsi brand ambassadors like Vini Jr of Real Madrid and Leah Williamson of Arsenal.

"As a huge gaming fan, it’s a privilege to be part of this epic collaboration with EA Sports FC while teaming up with a globally revered brand like Pepsi," said Heung-min in a statement.

"I’m buzzing for the world to see what we’ve got planned in 2023 and beyond."

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Authors

Black-and-white photo of Matt Poskitt
Matt PoskittFreelance Writer

Matt Poskitt is a freelance journalist who specialises in arts and culture – be that movies, TV, video games, tech or otherwise. Matt headed up the games and entertainment section at T3 (Future Publishing), alongside being found across The Guardian, CNET, PC Gamer Mag, GamesIndustry.biz, Insider, iNews, IGN, TechRadar, PC Gamer Mag, NME and many more.

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