Meet Virdi Singh Mazaria: The Apprentice 2024 candidate and music producer
Virdi hopes to be Lord Sugar's first music investment on the show.
We're seven weeks into The Apprentice and the competition is more fierce than ever.
Over the course of the series so far, there have been record-breaking sales, intense boardroom firings and plenty of scenes of the candidates running up and down the streets selling things to the public.
The series returned last month, with 18 entrepreneurs hoping to become Lord Sugar’s next business partner, and amongst those is Virdi Singh Mazaria.
This week, the candidates will be sent to Budapest where they must run and sell tours to the public, avoiding refunds along the way – but will Virdi be on the winning or losing team?
Does Virdi have what it takes to make it to the final on The Apprentice? Read on for everything you need to know about him.
Who is Virdi Singh Mazaria?
From: Leicester
Job: Music producer
Music producer Virdi Singh Mazaria wants to introduce Lord Sugar to a lucrative industry that he's yet to invest in - music.
With his background as both an auditor and a producer, Virdi has high hopes for his time in the boardroom.
One of his most notable achievements in business is producing a track for Sidhu Moose Wala, a prominent figure in the Punjabi music scene. As well as this, Virdi has DJ'd worldwide since he was 18 years old.
As for his biggest failure in business, he believes this led to his success. "A month before COVID, I left my job as an auditor for the big four to take my music full time," he explained.
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What has Virdi Singh Mazaria said about joining The Apprentice?
As for why he deserves Lord Sugar's investment, Virdi believes he brings more than just entrepreneurship to the table.
He continued: "I am a creator of unmatched experiences, a performer. My ambition is relentless, setting me apart in the fast-paced world of business.
"With Lord Sugar as my business partner, I am ready to step into a realm of remarkable success."
Is Virdi Singh Mazaria on Instagram?
Yes! The music producer is on Instagram and has been sharing all sorts about his time on The Apprentice. Viewers can keep up to date @virdimazaria.
When is The Apprentice on TV?
The Apprentice continues on TV screens on Thursday 14th March at 9pm on BBC One and BBC iPlayer.
Episodes will continue to air every Thursday at 9pm
Read more on The Apprentice 2024 contestants:
- Steve Darken
- Tre Lowe
- Oliver Medforth
- Sam Saadet
- Raj Chohan
- Rachel Woolford
- Foluso Falade
- Flo Edwards
- Amina Khan
- Noor Bouziane
- Maura Rath
- Jack Davies
- Phil Turner
- Paul Midha
- Paul Bowen
- Onyeka Nweze
- Asif Munaf
The Apprentice season 18 continues every Thursday at 9pm on BBC One and BBC iPlayer.
If you're looking for more to watch, check out our TV Guide or Streaming Guide, or visit our dedicated Entertainment hub.
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Authors
Charlotte Colombo is a Freelance Entertainment Writer for Radio Times, focussing on reality and competition shows. She previously worked at The Digital Fix, covering film and TV, and has an MA in Journalism.
